When it comes to sending corporate gifts, custom cardboard boxes are among the most popular items. There are many advantages to using customized boxes besides looking professional and being economical. Read on to find out why they are popular among businesses.
The most obvious identifying characteristics that make custom cardboard boxes ideal for custom cardboard packing is its thickness. The thicker the box, the easier for the glue to stick to the box. Plastic moving boxes come in a large variety of block colors as opposed to simple patterns. This makes choosing the right color easier and helps in creating brand awareness for your brand.
As with most things, there is more to custom cardboard boxes than just their appearance. One of the most notable ways in which these boxes make for a great promotional item relates to how simple the process of unboxing them is. When you receive a custom printed cardboard box with your corporate logo or contact details, you are presented with something completely different than what you would receive if you ordered standard unboxing samples. When you open up the box, you will notice the quality and sheer beauty of the product immediately.
Because custom boxes have a smooth exterior, there is no need to worry about sharp edges detracting from the appearance. What this means for you is that the printing on the box’s outside, including embossing and debossing, will be imperceptible. Thus, your brand is not only going to be seen on the outside, but also when the customer opens the box – meaning a faster, more pleasant experience for all parties involved.
Another benefit of using custom cardboard boxes as your next promotional material is that they are an easy way to increase your shelf life. You may have come across the term ‘stacked impact’ in the world of marketing, and this is essentially what it refers to: the longer your branding is exposed to the public, the greater the chances are that a large portion of your demographic will become aware of your company. Cardboard boxes can be used to create shelf life, since they are able to withstand a great deal of weight. As long as you ensure that the boxes you use are print-safe, your shelf life will be prolonged.
Finally, custom cardboard boxes can be printed with a variety of different graphics. As you can see, there are quite a few benefits to making use of this type of packaging material. If you order standard boxes, your printing options will include embossing and debossing; however, what you are really purchasing are surface details – no color options. With a custom box, you are presented with one box, which will include your logo and contact information. As long as you choose a reputable printer, you can rest assured that you will receive high quality graphics that will help to maximize your return on investment.
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